Pricing

Straightforward plans

Start free and see your valuation today. Upgrade when you want to save, track and share your numbers.

Starter

Free

For founders who want a first read on their number.

  • Unlimited valuations
  • Full factor breakdown
  • Sector and market benchmarks
  • Methodology documentation
Start free
Most popular

Growth

$49/month

For founders actively raising or preparing to sell.

  • Everything in Starter
  • Save and revisit valuations
  • Track how your number moves over time
  • Export-ready summary of assumptions
  • Priority email support
Choose Growth

Advisor

$149/month

For accountants, brokers and advisory firms.

  • Everything in Growth
  • Multiple client companies
  • Consistent model across your book
  • Shared methodology for your team
  • Onboarding session
Choose Advisor

Plans are shown for information. No payment is taken on this site — talk to us to activate a paid plan.

Questions people ask first

Do I need an account to get a valuation?

No. You can run the full model and see your range without signing up. An account is only needed to save valuations and come back to them later.

How accurate is the result?

It is an indicative range built from sector multiples and the factors buyers price in. It is designed to frame a conversation, not to replace a formal appraisal.

Can I use it for more than one company?

Yes. The Advisor plan is built for people who value multiple companies, such as accountants and brokers.

What happens to my data?

Your inputs and saved valuations are stored against your account only. You can delete any saved valuation at any time.

Valora

Know what your company is worth. Valora turns your revenue, growth and margins into a defensible valuation range you can take into any negotiation.

Company

Valora provides indicative valuations for planning and negotiation purposes only. It is not investment, tax or legal advice, and is not a substitute for a formal appraisal.

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